Totera Web Systems


CUSTOMER CARE

Search Engine Advertising

Google AdwordsSearch Engine Marketing (SEM) is paid advertising provided by search engines such as Google Adwords, Yahoo Search Marketing, and MSN Search. SEM incorporates pay per click (PPC) or pay per impression placement on search engine results and content sites.

A good SEM strategy uses keywords that are specific for your website and places values on each click. Using detailed site tracking software, we will determine your cost per click, click-through rate, and return on investment data to maximize the effectiveness of your SEM campaigns.
 
Service Includes:

  • Dedicated Account Manager
  • Setup or Optimize Existing Google Adwords PPC account
  • Site Analysis
  • Competitive Analysis
  • Keyword Research
  • Benchmarking and Monthly Reporting